All About Offset Printing - About Digital Printing

Offset printing, has become the known word in printing, in fact offset printing gains its name by the means in which the image, is offset to a rubber block. Offset printing is the most commonly used printing method today. In the commercial printing world more than 60% of all printing is through the offset method.

Also referred to as offset lithography, offset printing is a process of producing large volume print materials in which images embossed on metal plates are transferred to rubber rollers and then onto print media. To preserve the life of the metal plates, the rubber rather stamps the print material such as paper or canvas. Rubber makes it easy to print on uneven sauces such as cloth or wood.

Offset printing has many advantages over other forms of printing. One, it produces high quality and consistent image quality. There are two kinds of offset printing machines in use. We have the in sheet-fed offset printing whereby sheets of papers are slotted into the machine and web offset printing where high speed machines are fed with voluminous rolls of papers and then the pages segregated and trimmed later on.

In offset printing, the images that are to appear in the printed matter are first created on a computer and then transferred onto metal plates using technology similar to how we develop pictures from negatives in film photography.

Every day we see thousands of images created by the offset printer, not many people ever see or know about the technology behind the offset printer. Every conceivable media is covered by the offset printer from, printing of books, periodicals, magazines, leaflets, packages to brochure printing, 

Offset printing has taken many a company to the heights of success. Every day a swish marketing campaign is driven by the power of the offset printer. It is hard to imagine where we would be without this amazing piece of technology. Offset printing is responsible for our daily newspaper, out TV guide, favourite magazine and more. Quite literally the world would be one boring place without the wonderful colour of the offset printer.

You can read about digital printing by following this link , if you are needing templates for Illustrator we have put a few together for download you can find them also by following the linked text. If you are sending in your own artwork please read our artwork specifications to make sure it is rign the first time.